Indian Marketing
Tuesday, June 12, 2007
I had this little gem of an email in my inbox this morning.
I'm excited that there are now more Sheraton properties in New Delhi where I can earn and spend my Starwood points, but jeesh, could they find a color scheme that would be a little harder to read? I'm sure this looks completely reasonable to Indian eyes, but who exactly is in the marketing segment they're looking for?
I'm excited that there are now more Sheraton properties in New Delhi where I can earn and spend my Starwood points, but jeesh, could they find a color scheme that would be a little harder to read? I'm sure this looks completely reasonable to Indian eyes, but who exactly is in the marketing segment they're looking for?
1 Comments:
At 12:22 PM, TierFlyer said…
Funny, I got that too, but am so inured to Indian color schemes that I didn't notice it.
I did like the "exciting new livery" - I can just imagine the staff in jodphurs.....
-TF
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